January 11, 2021
TRUE Sports-Hockey Division Announces Partnership with Toronto Maple Leafs Goaltender Frederik Andersen
Memphis, TN – TRUE Hockey announced today an official partnership Toronto Maple Leafs goaltender Frederik Andersen of the National Hockey League (NHL).
Under the new partnership, Andersen will use all TRUE Hockey goalie equipment and sticks on the ice and play an integral role in TRUE hockey’s marketing efforts off the ice.
Andersen is one of the league’s elite goaltenders and has locked down the Maple Leafs net for last 4 seasons as well as being named to the 2020 All-star team.
“We at TRUE Hockey are both honored and exited to partner with goaltender Frederik Andersen of the Toronto Maple Leafs. Outside of being one of the best goalies in the world, having Freddie to be part of growing goalie division in the Toronto market is a great opportunity for TRUE…” Dave Campbell, director of elite services.
“After the acquisition of Lefevre and the launch of TRUE Hockey goalie equipment, I knew that partnering with TRUE Hockey would be the right fit for me. I look forward to using TRUE equipment as the upcoming season gets underway.” Andersen said.
TRUE Hockey offers a full line up of skates, sticks, gloves, protective equipment and recently announced the full line of goaltender equipment. For more information about TRUE Hockey products and where to purchase them, visit www.true-hockey.com. Become a fan on Facebook, Twitter and Instagram.
About TRUE Hockey:
True Sport’s Hockey Division was established with the mission to bring the company’s devotion to the highest quality materials, the strictest manufacturing processes and the best engineering minds to the ice.
Following in the line with True Temper Sports, the world leader in golf shaft technology and the number one shaft on the PGA Tour for more than 70 years, TRUE Hockey is poised to continue providing the hockey industry with superior product design and technology for many decades to come. With full control of the product, from R&D to distribution, TRUE Hockey is focused on one goal, devotion to the best performing hockey products on the market. For more information, visit www.true-hockey.com.