News
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May 10, 2018
Why We’ve Never Strayed From Our Signature One-piece Skate
Designed for your feet – not the shelf, the TRUE Pro Custom Skate offers a unique experience for each skater. Bypassing modifications to a preexisting boot, these skates are often imitated but never duplicated, enhancing your playing ability with state of the…
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March 15, 2018
5 Things You Should Know About the A6.0 SBP Stick
Hockey stick shopping is never an easy task: the options are limitless when it comes to the fit, play, and weight distribution. Built for the player seeking natural explosive power from any shooting position, we’ve unveiled the new TRUE A6.0 SBP stick….
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December 22, 2017
TRUE Hockey Announces Multi-Year Partnership with Ottawa Senators Forward Mike Hoffman.
Memphis, TN – TRUE Hockey announced today an official partnership with Ottawa Senators Forward Mike Hoffman. Under the multi-year partnership, Hoffman will play TRUE hockey product and be one of the centerpieces in TRUE hockey’s sports marketing efforts. He will also sit…
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June 21, 2017
INVEST Hockey named Exclusive Official Distributor of TRUE Hockey for Russia and Kazakhstan
TRUE Hockey, a North American manufacturer of hockey equipment, has named INVEST HOCKEY as the exclusive official distributor of its products in Russia and Kazakhstan. The new partnership emphasizes TRUE Hockey’s commitment to develop and establish its business in this key consumer…
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March 2, 2017
TRUE Hockey gives fans chance to win trip to watch the Magician, Mitch Marner
MEMPHIS, TN – TRUE Hockey is pleased to announce the launch of their #WinLikeMitch contest: one lucky fan will score exclusive signed gear as well as a trip for them and a friend to watch Mitch Marner play in Toronto on April…
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November 22, 2016
True Temper Sports Acquires VH Footwear
Memphis, TN – True Temper Sports, a leading developer and manufacturer of Hockey, Golf and Lacrosse products announced today the acquisition of Winnipeg, Manitoba based hockey skate manufacturer, VH Footwear Inc. The terms of the deal were not disclosed. The acquisition will…
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November 18, 2016
TRUE Hockey Hires Boris Juric to Oversee European Sales Division
TRUE Hockey announced today the hiring of Boris Juric in the role of European Sales Manager. In his new role, Boris will be responsible for overseeing the sales team and helping drive TRUE hockey’s growth strategy in the European market. Boris will…
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October 14, 2016
TRUE Hockey Announces Multi-Year Partnership with Toronto Maple Leafs Forward Mitch Marner
TRUE Hockey announced today an official partnership with Toronto Maple Leafs forward Mitch Marner. Under the multi-year partnership, Marner will use TRUE hockey product and be one of the centerpieces around a youth movement in TRUE Hockey’s sports marketing efforts, including sitting…
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July 20, 2016
Get a free pair of TRUE Hockey replacement palms with purchase of A6.0 SBP PRO or XC9 PRO Gloves
FOR IMMEDIATE RELEASE: Memphis, TN – Released in April 2016, TRUE Hockey’s revolutionary ZPalm interchangeable palm technology is taking the hockey market by storm. Designed to fit the A6.0 SBP PRO and XC9 PRO glove models, TRUE Hockey has created 5 distinct…
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May 5, 2016
$60,000 Raised at First Annual Claddagh Fund Celebrity Hockey Tournament Powered by TRUE Hockey
FOR IMMEDIATE RELEASE : Memphis, TN –TRUE Hockey is proud to announce that the First Annual Claddagh Fund Celebrity Hockey Tournament raised $60,000 for the Claddagh Fund, a charitable organization founded by Ken Casey, the frontman for New Englandbased Irish rock band…
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